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Streetwear Clothing – E-Commerce Store

A complete e-commerce platform created for a modern streetwear clothing brand. The platform combines a customer-facing online store with a powerful admin dashboard, giving the business a single system to manage products, orders, customers, payments, shipping, promotions, and store operations.

The Challenge

Growing fashion brands need more than an online product catalog. They also need reliable tools for managing inventory, orders, customers, shipping, payments, promotions, and day-to-day store operations. Managing these through separate systems can create unnecessary complexity.

The Solution

Built a complete e-commerce solution that brings the storefront and business operations together. Customers can discover products, manage their cart, place orders, track shipments, request returns, and interact with the brand, while administrators can manage products, orders, customers, payments, shipping, promotions, and other store settings from a centralized dashboard.

Key Features

  • Product catalog with size and color variants
  • Shopping cart and checkout
  • Discount coupons and promotions
  • Order tracking and returns/refunds
  • Wishlist and customer product reviews
  • Customer accounts and saved addresses
  • Courier integration for shipping labels and tracking
  • Admin dashboard for products, orders, finance, and media
  • Installable PWA with push notifications

Business Objectives

  • Combines the online store and business management tools in one platform
  • Streamlines shipping and order fulfilment
  • Supports customer engagement through reviews, wishlists, and promotions
  • Reduces the need for multiple disconnected tools
  • Provides a flexible foundation for growing an online fashion business

Technology Stack

ReactTypeScriptNode.jsExpressPostgreSQLRazorpayTailwind CSS

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